Thursday, 19 April 2012

Lecture #6: Commercial Media.

Ah, it had to come about sooner or later didn't it. I mean, it's a journalism subject for goodness sake. I won't deny it, I don't really enjoy most forms of commercial media for the sole reason that Professor Redman pointed out. I hate incessant advertising.  Like, it doesn't just irritate me - it drives me to distraction. I don't enjoy having a middle aged man yell deals on appliances at me, nor do I even remotely care whether seniors have to take health tests for their life insurance. I often find myself yelling "OH MY GOD, JUST SHUT UP" (perhaps not always so G rated) at my car radio before turning the whole thing off to drive in silence, or surfing between channels to avoid ad-breaks in my favorite TV shows.

It is useful, though - don't get me wrong. I have watched TV series' on commercial TV stations religiously before, and I buy a ridiculous amount of magazines which are just jam packed with ads. Just imagine if we got rid of commercial media! Truthfully, there wouldn't be much left. No Jersey Shore, no Cosmopolitan, no Ninemsn! Imagine the ABC or SBS trying to cater for the target market of Southern Cross 10. Did you try to imagine? What did you envisage? Well it's a trick question - it's impossible, ABC will never broadcast Family Guy. I'm not saying that based on hard facts but come on, really.

I suppose we have to take the good with the bad really, it's a love hate relationship I have with Commercial media. They suck me in with their deliciously addictive reality TV, then trap me with their cleverly placed advertisements. Good try venus fly trap of commercial media, but I escaped this time. THIS TIME.

No comments:

Post a Comment